Appointment No-Show Cost Calculator
Calculate how much no-shows cost each month in lost bookings and revenue, and how much you recover by cutting the no-show rate with reminders.
Appointment No-Show Cost Calculator
Calculate how much no-shows cost each month in lost bookings and revenue, and how much you recover by cutting the no-show rate with reminders.
Booked appointments, per month.
Share of booked appointments that do not show up.
What one kept appointment is worth, on average.
What reminders and confirmations could bring it to.
Appointments that were booked, then empty, at your average booking value.
Breakdown
Estimate based on your averages. It does not include staff time wasted on empty slots, which would make the loss larger.
How this calculation works
No-show cost is easy to underestimate because the diary looks full. This calculator uses only three numbers you already know — how many appointments, how many do not show, and what one is worth — and shows both the loss and the recovery at a realistic target rate, not zero.
Turn the number into a decision
- ▸A target of half your current rate is a realistic first goal, not a promise of zero no-shows.
- ▸Confirmations, reminders and easy rescheduling are the usual levers — a missed slot that is rescheduled is not a lost slot.
- ▸If your booking value varies a lot, use a weighted average, not your most expensive service.
Questions about this calculation
It varies by industry, but 15–25% is common without reminders. With confirmations and reminders, many service businesses get it well below that.
A confirmation at booking, a reminder before the appointment, and an easy reschedule link turn a forgotten appointment into a kept or rescheduled one.
It can help, but it is a business decision, not a technical one. Reminders and rescheduling usually recover more goodwill than fees alone.
Life happens — illness, traffic, emergencies. A realistic target is half your current rate, then improve from there.
Ready to act on this number?
Send the result from this calculator and get an honest scope, timeline and price, with no obligation.